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News · The Coloradoan is a daily newspaper in Fort Collins, Colorado. The Coloradoan's website is updated throughout the day with breaking news and...
News · The Loveland Reporter-Herald is a daily newspaper published in Berthoud, Colorado. It carries local, regional, national and World news. It i...
News · Cañon City Daily Record is a daily newspaper published in Cañon City, Colorado. It carries local, regional, national and world news. It is o...
News · The Aspen Daily News is a 14,500-circulation, 7-day-a-week newspaper in the ski resort of Aspen, Colorado that started in 1978. In 1978, Dav...
News · Founded in 1881, The Aspen Times is the oldest and most-trusted print news outlet in Pitkin County, Colorado. The newspaper is a free, 9,000...
News · The Colorado Sun is a journalist-owned, award-winning news outlet based in Denver that strives to cover all of Colorado so that our state — ...
News · the Denver Business Journal, where you'll find the latest breaking business news, updated throughout the day, this week's top stories from t...
News · The Denver North Star is a monthly newspaper and website that has been published in the Northwest Denver, Colorado, area starting in October...
News · Since its founding in 1977, Westword has carved out a place in the cultural firmament of the Mile High City.Thanks to our early commitment t...
News · The Denver Post is a daily newspaper and website published in Denver, Colorado. As of June 2022, it has an average print circulation of 57,2...
News · As the Springs' only alternative news weekly, the Indy is committed to be the local voice for the underserved and the voiceless in Southern ...
News · For over 143 years, The Gazette has played a vital role in the health and prosperity of Colorado Springs. It is essential reading to underst...
News · The Casper Star-Tribune is a newspaper published in Casper, Wyoming, with statewide influence and readership.It is Wyoming's largest print n...
News · It was established by Buffalo Bill and John Peake in 1899. The first issue appeared on August 31, 1899, and it was firmly established in 190...
News · The Gillette News Record continues to be the news source for Gillette and Campbell County. The only newspaper covering Gillette and Campbell...
News · Headquartered in Laramie, our paper is distributed throughout southeast Wyoming, and into northern Colorado, with the majority of our circul...
News · The Rock Springs Rocket-Miner is the daily newspaper of Rock Springs and Sweetwater County in southwestern Wyoming. Published Tuesday-Saturd...
News · The Salt Lake Tribune is a newspaper published in the city of Salt Lake City, Utah. The Tribune is owned by The Salt Lake Tribune, Inc., a n...
News · The University of Utah is a public research university in Salt Lake City, Utah. It is the flagship institution of the Utah System of Higher...
News · The Deseret News is the oldest continuously operating publication in the American west. Its multi-platform products feature journalism and c...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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