Native

Native advertising in Arizona

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Best Native advertising providers in Arizona

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37 brands found

The State Press

News
The State Press is ASU's award-winning, student-run news organization that has covered Arizona State University and the Tempe, Phoenix and Mesa communities since 1890.Journalists at The State Press pr...

Modern Luxury Scottsdale

Advertising
Modern Luxury Scottsdale is at the center of this convergence, where local happenings can have international impact and a chance encounter can turn into front-page news. We’ve had our pulse on Scottsd...

Modern Luxury Interiors Scottsdale

Interior Decorating
As part of the award-winning Modern Luxury Media network, Modern Luxury Interiors Scottsdale delivers cutting-edge content that consistently engages design-savvy homeowners and industry insiders alike...

Arizona Capitol Times

News
Arizona Capitol Times is the only newspaper in the state that provides in-depth coverage of what is happening at the state Capitol. From legislative news and politics to business and government affair...
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Phoenix Business Journal

News
The Business Journals is the premier media solutions platform for companies strategically targeting business decision makers. We deliver a total business audience of 15 million people via our 44 websi...

Rio Rancho Observer

News
The Rio Rancho Observer is a locally owned and operated community newspaper, dedicated to serving the city of Rio Rancho and Southern Sandoval County through the highest professional business and jour...

Daily Camera

News
The Daily Camera is a newspaper in Boulder, Colorado, United States. It is owned by Prairie Mountain Publishing, a division of Digital First Media.The official name of this newspaper at various times ...

The Rocky Mountain Collegian

News
ince 1891, The Rocky Mountain Collegian has been the student voice of Colorado State University. The Collegian has a long history and reputation as an award-winning publication, particularly in the we...

Canyon Courier

News
The Canyon Courier is a weekly newspaper by Evergreen Newspapers. The newspaper primarily serves the community of Evergreen, Colorado, 30 miles west of Denver, Colorado. The Courier was featured in th...

Aspen

Advertising
Aspen Magazine is at the center of this convergence, where local happenings can have international impact and a chance encounter can turn into front-page news. We’ve had our pulse on Aspen for over fo...

Modern Luxury Peak

Advertising
A one-time Western outpost, Denver has become a nexus of Colorado refinement, rich in art, culture, food and wine, mountain architecture, with its own low-key but on-point sense of fashion—always info...

RIVIERA ORANGE COUNTY

Style & Fashion
As part of the award-winning Modern Luxury Media network, Riviera Orange County delivers cutting-edge fashion spreads, international travel features, revealing celebrity profiles, and the latest local...

The Epoch Times

News
 The Epoch Times is the fastest-growing independent news media in America. We are nonpartisan and dedicated to truthful reporting.We are free from the influence of any government, corporation, or poli...

Modern Luxury Interiors California

Interior Decorating
As part of the award-winning Modern Luxury Media network, Modern Luxury Interiors California delivers cutting-edge content that consistently engages design-savvy homeowners and industry insiders alike...

The Modesto Bee

News
The Modesto Bee is the premier source of news and information serving its primary market of Stanislaus County and the surrounding region, which includes southern San Joaquin County, Merced County, Tuo...

The Tribune

News
San Luis Obispo County is located on California's Central Coast, approximately halfway between Los Angeles and San Francisco. The Tribune is dedicated to providing the most up-to-date and comprehensiv...

Merced Sun-Star

News
Merced is the county seat of Merced County, which is located in the heart of California’s fertile San Joaquin Valley. Merced is home to the University of California’s 10th and newest campus, which ope...

The Daily Californian

News
The Daily Californian is an independent, student-run newspaper serving the UC Berkeley campus and the Berkeley, CA community. It publishes Monday, Tuesday, Thursday and Friday during the academic year...

Press Banner

News
The Press Banner is a local newspaper serving Scotts Valley and San Lorenzo Valley, California in Santa Cruz County. It is published once per week on Fridays.The Press Banner, is the only weekly newsp...

Monterey County Weekly

News
As the largest circulation newspaper in one of the most spectacular counties in America, Monterey County Weekly has long been recognized for its thoughtful, provocative and engaging coverage of news, ...

What is native advertising?

Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.

Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.

This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.

Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.

How much does native advertising cost?

A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.

We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.

Why choose native advertising?

Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.

Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.

Why is it called native advertising?

Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.

Are native ads "hidden" ads?

Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.

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