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News · The Sevenoaks Chronicle is a hyper-local paid weekly newspaper. As an established, and trusted brand, the Sevenoaks Chronicle represents the...
News · The Grimsby Telegraph is a daily British regional newspaper for the town of Grimsby and the surrounding area that makes up North East Lincol...
News · This newspaper is published by Reach PLC in Shepton Mallet, Somerset, England. It was digitised and first made available on the British News...
News · Central Somerset Gazette newspaper is published by Reach PLC in Wells, Somerset, England. It was digitised and first made available on the ...
News · The Mid Somerset Series consists of four paid-for newspapers, published in Somerset, England. They include the Wells Journal, Shepton Mallet...
News · The Rossendale Free Press is a hyper-local paid weekly newspaper. As an established, and trusted brand, the Rossendale Free Press represents...
News · The Hull Daily Mail is an English regional daily newspaper for Kingston upon Hull, in the East Riding of Yorkshire. The Hull Daily Mail has ...
News · The Western Mail is a hyper-local paid daily newspaper. As an established, and trusted brand, the Western Mail represents the local communit...
News · A weekly English language newspaper, which circulated in South Wales, Monmouthshire and Herefordshire. The newspaper's main content included...
News · The South Wales Evening Post is a tabloid daily newspaper distributed in the South West region of Wales. The paper has three daily editions ...
News · The Somerset Guardian and Frome Standard are two weekly local newspapers, published in Somerset, England.The Somerset Standard & Guardian Se...
News · The Somerset Guardian and Frome Standard are two weekly local newspapers, published in Somerset, England.The Somerset Standard & Guardian Se...
News · The first issue of the Wells Journal appeared on 2nd August 1851. It comprised 8 pages, cost 5d and was published by bookseller and printer ...
News · The Western Gazette is a regional newspaper, published every Thursday in Yeovil, Somerset, England. In 2012, Local World acquired owners Nor...
News · The Daily Post is a daily newspaper for the North Wales region of Wales. Its website is branded North Wales Live. The newspaper gained indep...
News · The Isle of Thanet Gazette is a hyper-local paid weekly newspaper. As an established, and trusted brand, the Isle of Thanet Gazette represen...
News · The Folkestone Herald is a hyper-local paid weekly newspaper. As an established, and trusted brand, the Folkestone Herald represents the loc...
News · The Dover Express is a hyper-local paid weekly newspaper. As an established, and trusted brand, the Dover Express represents the local commu...
News · The North Devon Journal is a weekly newspaper published in Barnstaple, North Devon.The newspaper was established in 1824 by Lex Scott, a loc...
News · Founded in 1919, the Sunday Sun newspaper is one of the oldest regional Sunday newspapers in the UK. It is the sister paper of The Chronicle...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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