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CommCreative

CommCreative is a strategically minded, creatively fueled marketing agency. We have digital in our DNA. Results in our hearts. And we’re passionate about creating stories that express who our clients ...
Active in Massachusetts
Offers Advertising

Power Digital Marketing

Power Digital is a growth marketing firm fueled by technology and driven by a talented team of consultative marketers, creatives, analysts and technologists. We ignite revenue growth and brand recogni...
Active in Boston, MA
Offers Advertising

NORD DDB

NORD DDB är en bred byrå, med kontor i fyra länder. Hjälper varumärken att skapa en starka identiteter. ...
Active in Stockholm
Offers Advertising

Carat Suomi

Carat on kansainvälinen markkinointitoimisto, joka tarjoaa kansainvälisiä mediapalveluita....
Active in Helsinki
Offers Advertising
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Starcom

Starcom er et innovativt mediebyrå som tilbyr mange ulike muligheter innen markedsføring....
Active in Oslo
Offers Advertising

Wavemaker Norway

Wavemaker er et globalt byrå som hjelper deg med profesjonell markedsføring....
Active in Oslo
Offers Advertising

OMD Deutschland

OMD ist eine professionelle Medienagentur mit Kompetenzen in den Bereichen Marketing, PR und Branding-Strategien....
Active in Germany
Offers Advertising

Supersocial

Supersocial sind Experten für Social Media Marketing und Branding....
Active in Vienna
Offers Advertising

OpusEtt

Vi är en mediebyrå på Södermalm som varit med sedan 1985. Vi effektiviserar dina medieinvesteringar genom analys, rådgivning, förhandling och medling.Genom byråns produktionsavdelning erbjuder vi även...
Active in Stockholm
Offers Advertising

Zenith

Zenith är ROI Agency. Våra mer än 6 000 specialister på 95 marknader erbjuder oöverträffade möjligheter inom media, data, teknik, handel och innehåll. Vi sätter effektivitet i hjärtat av vårt arbete f...
Active in Stockholm
Offers Advertising

Ahlbergs Media

Ahlbergs Media är en webb- och mediebyrå med fokus på webbdesign, digital marknadsföring och ljud. Med ny teknik och innovativa teorier och metoder har vi snabbt blivit en av Sveriges bästa webb- och ...
Active in Umeå
Offers Advertising

Hasselgren, Selberg & Partners

Vi hjälper dig att nå dina nya affärsmål via varumärkesplattform, kommunikation och designkoncept.Vi skapar hemsidor, annonskampanjer, broschyrer, filmer för TV & webb, logotyper & grafiska profiler, ...
Active in Uppsala
Offers Advertising

Våning 18

Våning 18 är en framstående byrå inom Performance Marketing som grundades år 2016. På kort tid har de etablerat sig som en av de mest framgångsrika byråerna i landet. Deras expertis ligger inom att hj...
Active in Halmstad
Offers Advertising

Marginal

Marginal er et lille bureau beliggende i hjertet af Odense, så her er relationerne tætte, omgangsformen er uformel, og vi lærer hinanden at kende. Vi bruger ikke energi på smarte buzzwords og højstemt...
Active in Denmark
Offers Advertising

TP Marketing

TP Marketing er et webbureau med base i Roskilde og Aarhus. Vi laver hjemmesider, webshops, søgemaskineoptimering, grafisk arbejde og meget mere....
Active in Roskilde
Offers Advertising

Yellow Umwelt

Yellow Umwelt er et bureau baseret i København, der er anerkendt for vores strategiske, kreative og digitale kompetencer. Vi bygger relevant kommunikation, der fører til meningsfulde digitale oplevels...
Active in Copenhagen
Offers Advertising

Bright

Vi er et hybridbureau, der kombinerer kreativ kommunikation med indsigt i erhvervslivet og samfundet. Vores formål er at skabe resultater gennem synlighed – på tværs af platforme....
Active in Copenhagen
Offers Advertising

design´r´us

Design'R'us er et digitalt bureau i Aarhus med brede kompetencer. Uanset om du har brug for hjælp til digital markedsføring såsom Google Ads, SEO, SoMe, programmering eller udvikling af hjemmeside/web...
Active in Aarhus
Offers Advertising

Epilog

Vi er et reklamebureau og et kreativt powerhouse, der transformerer og vækster socialt ansvarlige, bæredygtige og sundhedsfremmende brands.Vi specialist os i:- Videoproduktion, reklamefilm, kampagnefi...
Active in Denmark
Offers Advertising

FRI reklambyrå

Välkommen till FRI reklambyrå! Jag erbjuder en rad marknadsföringstjänster inklusive tryck, grafisk design, digital marknadsföring, webbplatser och webbutveckling. Jag skapar unika lösningar för stora...
Active in Umeå
Offers Advertising

What Does an Advertising Agency Do?

An advertising agency is a company that specializes in creating and delivering advertisements. Advertising agencies assist businesses and organizations in reaching their target audience and marketing their products or services. They work on everything from strategy development to creative design, media planning and buying, campaign execution, and often also measure the effectiveness of the campaigns.

What Types of Services Does an Advertising Agency Offer?

Advertising agencies offer a wide range of services to help companies reach their target audience with the marketing of their products or services.

The most common services that an advertising agency offers are:

  • Advertising Production: Creating advertising materials, such as TV commercials, radio ads, print ads, web ads, and social media ads.

  • Marketing Strategy: Developing a plan for how to reach the target audience.

  • Ad Analysis: Measuring the effect of advertising campaigns.

In addition to these basic services, advertising agencies may also offer other specialized services, such as public relations, digital marketing, influencer marketing, and branding.

How Do I Find a Good Advertising Agency?

Identify your marketing needs and goals. Search for agencies with experience in your industry or with specific services you need. Request portfolios and case studies, and consider having an initial consultation to assess the agency's creativity and understanding of your brand. Gather quotes on Ocast.com to compare prices, reviews, and industry expertise.

What Does It Cost to Hire an Advertising Agency?

The cost of hiring an advertising agency can vary significantly depending on several factors, such as the agency's size and reputation, the scope of the project, the specific services requested, and the length of the campaign or collaboration.

Here are some general guidelines:

  • Project-Based Fees: For specific projects, like an advertising campaign, agencies can charge a fixed sum based on the complexity and requirements of the project. These fees can range from a few hundred dollars to over ten to twenty thousand dollars per project.

  • Retainer-Based Fees: For long-term relationships, agencies can charge a monthly or annual retainer fee. This model provides continuous access to a range of services and can vary from few thousand dollars to tens of thousands dollars per month, depending on the scope of services.

  • Hourly Fees: Some agencies charge per hour for their services. Hourly rates can vary from fifty to hundred dollars to several hundred dollar per hour, depending on the agency's expertise and the nature of the service.

  • Performance-Based Fees: In some cases, agencies may also offer performance-based pricing, where part of the payment is tied to the campaign's results, such as increased sales or traffic.

It's important to discuss and understand the cost structure before entering into an agreement with an advertising agency. It's also good to compare quotes from different agencies to get an idea of market prices and to find an agency that fits both your budget and needs.

On Ocast, you can request and compare quotes from several different advertising agencies to get a good idea of the cost before choosing an agency.

How Does an Advertising Agency Differ from a Marketing Agency?

An advertising agency focuses more on the creation and distribution of advertising materials, while a marketing agency offers a broader service that includes market analysis, product development, pricing strategies, and overall marketing strategies. Depending on the size and resources of the advertising agency, they may also offer the same services as a marketing agency.

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