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3720 agencies found
Spicerack
Spicerack is a digital creative agency that takes pride in its heritage and experience rooted in the digital media explosion of the late 90s. Situated in Bristol's creative hub, Paintworks, our team i...
Umi Digital
Umi, pronounced as oo-me, has been providing hotels and travel businesses with the tools and support they need to thrive online for more than ten years. We bring together a skilled development team, i...
Nuit Advertising Agency
As Nuit, our name and essence draw inspiration from the Egyptian goddess, who is revered as the creator of day and night in mythology. While ancient beliefs suggest that the sun and moon orbit around ...
Wyoming Interactive
Wyoming, a UK and US based agency, specializes in delivering comprehensive digital performance solutions. Offering services such as digital consultancy, custom development, and marketing solutions acr...
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Alexander Advertising Int. Ltd
Located approximately 10 miles to the south of Oxford is Alexander Advertising, a renowned agency nestled in the charming riverside market town of Wallingford, Oxfordshire. Founded in the year 1968 by...
Amp London
We specialize in being strategic collaborators for companies looking to attain an unjust advantage. Our vigor and innovative thinking produce the concepts that propel progress and yield effective outc...
C21 Creative Communications Ltd
Step into our realm, where brilliance illuminates everything. Our unwavering passion for our craft infuses our work with an unmatched radiance. With utmost dedication, we pour our heart and soul into ...
Limehouse.tv
Limehouse is a team of film production specialists, dedicated to our craft. Collaborating with FTSE 250 and private enterprises, our goal is to create genuine films and animations that have the power ...
RocketMill
RocketMill is an agency specialized in performance digital marketing, ensuring guaranteed success. Collaborating with our clients, we work together to determine their unique measures of success and ta...
Jellybean Creative Solutions
With an abundance of words, we proudly proclaim ourselves as a renowned agency specialized in the realm of food and drink (a lengthy description indeed). Over the course of three decades, we have coll...
Freestone Creative Limited
Founded in 1984 by Stuart Freestone, Freestone is an innovative agency that believes in the power of intelligent creativity. We understand that outstanding design is only part of the equation, as effe...
Ibiza Digital Media
If you believe that social media is a breeze - just create a page and post some content, and the followers will come pouring in - think again. Good luck if you're one of those people! However, if you'...
Adgen
Adgen is a specialized agency in strategic media planning and buying. Our expertise lies in marketing campaigns that are driven by results, with a strong emphasis on analysis and reporting. By utilizi...
Ignite Hospitality
Ignite Hospitality Marketing is an innovative agency situated in London. Comprised of a talented group of creatives, marketers, strategists, and web experts, they excel in enhancing hospitality bookin...
Thinkbda
Thinkbda, a 'great place to work' and an acclaimed digital marketing company, was founded in 2004. We proudly serve esteemed clients such as LloydsPharmacy, Sage, Ingram Micro, Unify, Autoglym, and T...
Phipps
The Phipps team holds a prominent position as one of the leading food and drink PR teams in the nation. Our collaborative efforts focus on driving changes in public perception, establishing brand pres...
Spinnaker
True 'brand humanization' is centered around aligning with communities and individuals. We strongly advocate for brands to adopt this approach. It is crucial for brands to actively listen, foster a co...
Rare Creative Group
We are a prominent integrated marketing communications agency in Sheffield, offering a range of services including strategic marketing, branding, creative design, and digital solutions. Our client bas...
Mosaic Publicity Ltd
Our team collaborates with entrepreneurs, organizational leaders, and senior level managers to offer a comprehensive marketing solution that achieves business goals. Whether you require a creative PR ...
Pixel8
Greetings! We are Pixel8, adept at crafting impactful brand identities. We understand the immense value you associate with your brand, and our dedicated team is here to ensure it shines amidst the com...
What Does an Advertising Agency Do?
An advertising agency is a company that specializes in creating and delivering advertisements. Advertising agencies assist businesses and organizations in reaching their target audience and marketing their products or services. They work on everything from strategy development to creative design, media planning and buying, campaign execution, and often also measure the effectiveness of the campaigns.
What Types of Services Does an Advertising Agency Offer?
Advertising agencies offer a wide range of services to help companies reach their target audience with the marketing of their products or services.
The most common services that an advertising agency offers are:
Advertising Production: Creating advertising materials, such as TV commercials, radio ads, print ads, web ads, and social media ads.
Marketing Strategy: Developing a plan for how to reach the target audience.
Ad Analysis: Measuring the effect of advertising campaigns.
In addition to these basic services, advertising agencies may also offer other specialized services, such as public relations, digital marketing, influencer marketing, and branding.
How Do I Find a Good Advertising Agency?
Identify your marketing needs and goals. Search for agencies with experience in your industry or with specific services you need. Request portfolios and case studies, and consider having an initial consultation to assess the agency's creativity and understanding of your brand. Gather quotes on Ocast.com to compare prices, reviews, and industry expertise.
What Does It Cost to Hire an Advertising Agency?
The cost of hiring an advertising agency can vary significantly depending on several factors, such as the agency's size and reputation, the scope of the project, the specific services requested, and the length of the campaign or collaboration.
Here are some general guidelines:
Project-Based Fees: For specific projects, like an advertising campaign, agencies can charge a fixed sum based on the complexity and requirements of the project. These fees can range from a few hundred dollars to over ten to twenty thousand dollars per project.
Retainer-Based Fees: For long-term relationships, agencies can charge a monthly or annual retainer fee. This model provides continuous access to a range of services and can vary from few thousand dollars to tens of thousands dollars per month, depending on the scope of services.
Hourly Fees: Some agencies charge per hour for their services. Hourly rates can vary from fifty to hundred dollars to several hundred dollar per hour, depending on the agency's expertise and the nature of the service.
Performance-Based Fees: In some cases, agencies may also offer performance-based pricing, where part of the payment is tied to the campaign's results, such as increased sales or traffic.
It's important to discuss and understand the cost structure before entering into an agreement with an advertising agency. It's also good to compare quotes from different agencies to get an idea of market prices and to find an agency that fits both your budget and needs.
On Ocast, you can request and compare quotes from several different advertising agencies to get a good idea of the cost before choosing an agency.
How Does an Advertising Agency Differ from a Marketing Agency?
An advertising agency focuses more on the creation and distribution of advertising materials, while a marketing agency offers a broader service that includes market analysis, product development, pricing strategies, and overall marketing strategies. Depending on the size and resources of the advertising agency, they may also offer the same services as a marketing agency.
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