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'The Ringer-Verse' is your go-to nexus podcast feed for all things nerd culture and fandom. Hosted by a rotating lineup of The Ringer’s expert superfans—including The Midnight Boys Van Lathan and Char...
Since its launch in 2001, Elite Traveler has been the market-leading guide and curator of the global luxury lifestyle of ultra-high-net-worth (UHNW) individuals. In 2021, to mark our 20th Anniversary ...
Sarah Longwell, Tim Miller, and Jonathan V. Last bring their signature political insight and banter to the masses in The Next Level podcast. Tune in to hear them discuss the news of the week, breakdow...
Out is an American LGBTQ news, fashion, entertainment, and lifestyle magazine, with the highest circulation of any LGBTQ monthly publication in the United States. It presents itself in an editorial m...
The Advocate is the world’s leading source of LGBT news and information. Capturing the political and cultural conversations of the community through award-winning journalism, compelling photography an...
Pride.com is the socially-driven epicenter of original video, photography and editorial, where all young LGBTQ+ people can find stories to share and connect with people like them.Pride’s content and f...
Out Traveler sets the editorial standard for LGBTQ+ travelers by offering definitive and inspirational destination guides, traveler advice, city guides curated by LGBTQ+ notables and coverage of top t...
Plus is a leading provider of HIV-related health information serving consumers, AIDS service organizations, policy makers, and healthcare professionals.Plus brings accurate, comprehensive, and trustwo...
Humans are resilient. In our toughest moments, we will fight, we will struggle, and we will triumph...often against the odds. In this immersive series from Wondery, host-adventurers Mike Corey and Cas...
Malgré Tout is French and means “in spite of everything” which ties directly into our mission: to authentically represent the equestrian world, across European borders. Our content is 100 % FREE for o...
The Bartlesville Examiner-Enterprise is a daily newspaper in Bartlesville, Oklahoma. It was owned and published by Stephens Media LLC until 2015, when the Stephens Media newspapers were sold to New Me...
The Ada News is a newspaper published three days a week in Ada, Oklahoma, Tuesdays, Thursdays, and Saturdays. The publication's coverage area includes Pontotoc County and portions of Coal County, Garv...
The Claremore Daily Progress is one of Rogers County's oldest continuous businesses. Its history surpasses that of the City of Claremore, being founded in 1892.It is the newspaper of record for Rogers...
The O’Colly Media Group (OMG!) is an independent news and information organization that operates under the School of Media & Strategic Communications at Oklahoma State University. The mission of OMG! ...
The Enid News & Eagle is the dominant news and marketing source for Enid and the surrounding trade territory in northwest Oklahoma.A six-day, morning newspaper, the News & Eagle serves more than 40,00...
The Lawton Constitution is a daily newspaper published in Lawton, Oklahoma. It began publishing in 1904. John Shepler bought the paper in 1910. It remained with successive generations of Shepler's fam...
The McAlester News-Capital (formerly the News-Capital & Democrat) is a daily newspaper published in McAlester, Oklahoma, United States, covering Southeastern Oklahoma. It is owned by CNHI.Journalists ...
The Muskogee Phoenix is a daily newspaper published in Muskogee, Oklahoma, United States, covering several counties of northeastern Oklahoma. It is owned by Community Newspaper Holdings Inc. The paper...
The Norman Transcript is Norman's oldest continuous business. Its history surpasses that of the City of Norman and of the University of Oklahoma, being founded in 1889 when the area was opened to sett...
OU Daily, formally known as The Oklahoma Daily, is the independent, student-produced newspaper at the University of Oklahoma, with a circulation of 6,000. Though it maintains a connection with OU's G...
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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