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News · Northwest Arkansas Democrat Gazette (ISSN 1060-4332) is a daily newspaper in Fayetteville, Arkansas owned by Northwest Arkansas Newspapers a...
News · The Southwest Times Record is a daily newspaper published in Fort Smith, Ark. The paper provides news coverage for 10 counties across wester...
News · Known often and/or historically as Sentinel-Record, or S-R, it emerged as the survivor as a daily newspaper out of multiple newspapers compe...
News · The Jonesboro Sun is Northeast Arkansas' regional newspaper serving readers in seven counties of Arkansas. The Sun is owned by Paxton Media ...
News · About us. Arkansas' Largest Newspaper, the Arkansas Democrat-Gazette covers the state with its daily newspaper and website, ArkansasOnline.c...
News · The Texarkana Gazette is a daily newspaper founded in 1875 and currently owned by WEHCO Media, Inc. It serves a nine-county area surrounding...
News · Founded in 1974, the Arkansas Times is a lively, opinionated source for news, politics & culture in Arkansas. Our monthly magazine is free a...
News · The Commercial Appeal (also known as the Memphis Commercial Appeal) is a daily newspaper of Memphis, Tennessee, and its surrounding metropol...
News · The Memphis Flyer is Memphis’ alternative newsweekly, serving the metro Memphis area of nearly a million residents. The Flyer was started in...
News · The Clarion Ledger is an American daily newspaper in Jackson, Mississippi. It is the second-oldest company in the state of Mississippi, and ...
News · Local news has been the heart and soul of the Greenwood Commonwealth since it first started publishing in 1896.We continue to work diligentl...
News · The Hattiesburg American is a U.S. newspaper based in Hattiesburg, Mississippi, that serves readers in Forrest, Lamar, and surrounding count...
News · The Jackson Free Press, referred to often as simply "JFP", is a for-profit community magazine available free of charge at various retail est...
News · The Laurel Leader-Call is the locally-owned newspaper of Laurel and Jones County, Mississippi. The Leader-Call is published Tuesday, Thursda...
News · The Meridian Star is a newspaper published mornings in Meridian, Mississippi, USA, covering Lauderdale County and adjoining portions of West...
News · The Mississippi Business Journal is a statewide weekly business newspaper, located in Jackson, Mississippi.Each issue contains news coverage...
News · The Northeast Mississippi Daily Journal is the largest daily newspaper in northeast Mississippi. It was first published in 1872. It is based...
News · The Picayune Item is a five-day daily newspaper published in Picayune, Mississippi, United States, covering Pearl River County and parts of ...
News · Launched as a weekly newspaper in Biloxi in 1884, the Herald expanded to the new city of Gulfport in 1905 and, in 1934, became the afternoon...
News · The Columbia Daily Tribune, commonly referred to as the Columbia Tribune or the Tribune, is one of two daily newspapers in Columbia, Missour...
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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