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The Daily Record is a seven-day morning daily newspaper of the USA Today Network located in Parsippany-Troy Hills, New Jersey. The Daily Record serves the greater Morris County area of northern New Je...
The Times is a daily newspaper owned by Advance Publications that serves Trenton and the Mercer County, New Jersey area, with a strong focus on the government of New Jersey. The paper had a daily circ...
The Hunterdon County Democrat is a weekly newspaper that serves Hunterdon County, New Jersey. Currently owned by Penn Jersey Advance, Inc., its offices are in Raritan Township. It is one of the larges...
The Asbury Park Press is a daily newspaper in Monmouth and Ocean counties of New Jersey and has the third largest circulation in the state. It has been owned by Gannett since 1997.[citation needed]Its...
The Burlington County Times is a daily newspaper located in Westampton, New Jersey, U.S. The paper, which is part of the Gannett chain of newspapers, covers municipal and county issues in Burlington ...
The Courier News is a consolidation of The Evening News (founded in 1884), the Plainfield Daily Press (founded in 1887) and the Plainfield Courier (founded in 1891). Frank Gannett became a partner in...
The Courier-Post is a morning daily newspaper that serves South Jersey in the Delaware Valley. It is based in Cherry Hill, New Jersey and serves most of Burlington, Camden, and Gloucester counties. Th...
On June 7, 1875, just 14 years after Charles K. Landis founded his community of Vineland, The Daily Journal was born. A part of local history almost from the beginning, it was the first daily newspape...
The Daily Targum is the official student newspaper of Rutgers, the State University of New Jersey. Founded in 1867, it is the second-oldest collegiate newspaper in the United States. The Daily Targu...
The Herald News is a daily broadsheet newspaper headquartered in Woodland Park, New Jersey, that focuses on the Passaic County, New Jersey area. Today's Herald News is descended from several papers, ...
The Central New Jersey Home News Tribune is a Daily newspaper serving Middlesex County, New Jersey. The paper has an average daily weekday circulation of about 49,000. The newspaper is the result of ...
The Jersey Journal is a daily newspaper, published from Monday through Saturday, covering news and events throughout Hudson County, New Jersey. The Journal is a sister paper to The Star-Ledger of Newa...
The New Jersey Herald is a newspaper published six days (Sunday-Friday) every week. Its headquarters are in Newton, New Jersey. It is the only daily newspaper published in Sussex County, New Jersey an...
The Press of Atlantic City is the fourth-largest daily newspaper in New Jersey. Originally based in Pleasantville, it is the primary newspaper for southeastern New Jersey and the Jersey Shore. The new...
The Record (also called The North Jersey Record, The Bergen Record, The Sunday Record (Sunday edition) and formerly The Bergen Evening Record) is a newspaper in New Jersey, United States. Serving Berg...
The South Jersey Times is a newspaper serving the South Jersey area of New Jersey. It began publication on November 4, 2012, following a merger of three affiliated papers, Gloucester County Times, The...
The Star-Ledger is the largest circulated newspaper in the U.S. state of New Jersey and is based in Newark. It is a sister paper to The Jersey Journal of Jersey City, The Times of Trenton and the Stat...
The Trentonian is a daily newspaper serving Trenton, New Jersey, USA, and the surrounding Mercer County community. The paper in 2020 has a daily circulation of under 8,000 and a Sunday circulation und...
The Cape May County Herald is the flagship of the Herald family of community weekly newspapers and publications.Its offices are in Rio Grande census-designated place in Middle Township, New Jersey. It...
The Hudson Reporter newspapers and lifestyle magazines are published by Newspaper Media Group (NMG).These award-winning publications cover local news, politics, arts and entertainment, education, spor...
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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