DOOH

DOOH advertising in Massachusetts

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Best DOOH advertising companies in Massachusetts

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23 brands found

The Berkshire Eagle

News
The Berkshire Eagle is an American daily newspaper published in Pittsfield, Massachusetts, and covering all of Berkshire County, as well as four New York communities near Pittsfield. It is considered ...

The Valley News

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The Valley News is a seven-day morning daily newspaper based in Lebanon, New Hampshire, covering the Upper Valley region of New Hampshire and Vermont, in the United States. Although the newspaper's of...

Concord Monitor

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The Concord Monitor is the daily newspaper for Concord, the state capital of New Hampshire. It also covers surrounding towns in Merrimack County, most of Belknap County, as well as portions of Grafton...

The Conway Daily Sun

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The Conway Daily Sun is the dominant news media in the Mount Washington Valley with a daily circulation of 16,100 Tuesdays through Saturdays. The Laconia Daily Sun is published in New Hampshire’s Lake...
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Eagle Times

News
The Eagle Times is a daily newspaper based in Claremont, New Hampshire, serving the twin states of New Hampshire and Vermont. The newspaper was originally published from the 1970s through July 10, 200...

The Laconia Daily Sun

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The Laconia Daily Sun is a five-day (Tuesday through Saturday) free morning daily newspaper published in the city of Laconia, New Hampshire, United States, covering Belknap County and the Lakes Region...

New Hampshire Union Leader

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The New Hampshire Union Leader and Sunday News deliver trusted news, information and resources connecting the Granite State.As publisher of the only statewide newspapers, we field New Hampshire's larg...

Valley News

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The daily Valley News is the leading news source for the Upper Connecticut River Valley in New Hampshire and Vermont. The newspaper has won numerous editorial, advertising and design awards and occupi...

Bedford Bulletin

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Neighborhood News is the publisher of five free weeklies, based in Manchester, New Hampshire. The five weeklies are The Hooksett Banner, The Bedford Bulletin, The Goffstown News, The Bow Times and the...

The Providence Journal

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The Providence Journal, colloquially known as the ProJo, is a daily newspaper serving the metropolitan area of Providence, Rhode Island, and is the largest newspaper in Rhode Island. The newspaper was...

Republican-American

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The Republican-American is a privately owned multimedia news delivery organization with local coverage of 36 communities in New Haven and Litchfield counties.The Republican-American also maintains a b...

The Buffalo News

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The Buffalo News is the daily newspaper of the Buffalo–Niagara Falls metropolitan area, located at 1 News Plaza in downtown Buffalo, New York. It was for decades the only paper fully owned by Warren B...

The Citizen

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The Citizen, commonly referred to as The Auburn Citizen, is the only daily newspaper published in Auburn, New York. The paper serves Cayuga County and parts of the greater Central New York area. The p...

Press-Republican

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The Press-Republican is a daily newspaper printed in Plattsburgh serving Clinton, Essex and Franklin counties in the northeastern corner of New York State. How far northeastern is evidenced by the fac...

Nassau Herald

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It is part of the Long Island Herald newspaper chain, which includes The Jewish Star and the Oyster Bay Guardian, is owned by Richner Communications, and covers Nassau County, New York. The paper star...

Bennington Banner

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The Bennington Banner is a daily newspaper published in Bennington, Vermont. The paper covers local, national, and world news. It is distributed throughout Southwestern Vermont and eastern New York (R...

Caledonian-Record

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The Caledonian-Record is a daily newspaper published in St. Johnsbury, Vermont and primarily circulates throughout Caledonia County. It was established in 1837. It employed a total staff of 36 as of 2...

St. Albans Messenger

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 St Albans Messenger is a twice-weekly newspaper established in 1861 covering Franklin County, Vermont. Samessenger.com publishes new content daily. Our beat reporters are on the ground covering local...

News & Citizen

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The News & Citizen is a weekly newspaper with a circulation of 13,500 based in Morrisville in the U.S. state of Vermont. It covers Lamoille County — the towns and villages of Morristown and Morrisvill...

Shelburne News

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The Shelburne News is an American newspaper serving the town of Shelburne, Vermont. The paper has a circulation of 4,500-5,000.  It is a free, weekly paper published on Thursdays.  The paper is owned ...

​​What is Digital-Out-of-Home (DOOH) advertising?

DOOH advertising is a form of outdoor advertising that utilizes digital screens to display advertising messages. This includes digital billboards, screens in public transportation, airports, shopping malls, and other public places.

What is the difference between DOOH and OOH advertising?

As the name suggests, DOOH advertising is digital, and this brings certain strengths that OOH does not have. Compared to OOH advertising, this medium provides the opportunity to quickly and easily update messages, the ability to display dynamic and interactive content on the digital screen. This also means that it is easier to control different ad images at different times of the day, and target specific audiences in a more straightforward way.

What does DOOH advertising cost?

The cost of DOOH advertising varies depending on a range of factors, including the geographical location of the place, the size of the screen, the duration of the campaign, and the specific content of the ad.

How do you measure the effectiveness of a DOOH advertising campaign?

The effectiveness of a DOOH campaign can be measured by analyzing traffic flow, interactions with the ads, and sales data. There is also the possibility to use technologies such as facial recognition and mobile tracking to get a more detailed picture of the campaign's results.

Can I choose exactly where and when my DOOH ad will be displayed?

Yes, with DOOH advertising, you can choose exactly where and when your ad will be displayed. This allows advertisers to target their campaigns to specific audiences and maximize ROI.

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