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Hemmets Veckotidning

Hemmets Veckotidning

Verified

Media · Food & drink · Sweden

Part of Aller Media

Prices

Hemmets Veckotidning offers the best in life; delicious and easy-to-prepare recipes, smart interior design tips for the home, fashion and beauty that suits everyone, flowers and garden, exciting novels and short stories. In addition, our famous tricky and fun crossword puzzles.

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Audience

Hemmets Veckotidning - Print

De är mycket nöjda med sina liv, har nära vänner och umgås gärna med dom. De vill njuta av nuet och anser att barnen är mycket viktiga och vill lägga sin tid på dom i hög grad. Tänker på miljön och ställer upp för angelägna ändamål. De anser att det är viktigt att hålla fast vid traditioner, och vill fullgöra sina plikter med omgivningen. Vill bli respekterad av andra och det är viktigt att familjen tycker att det går bra för dem.

Age

45–65years

1365+

Gender split

21%
Men
79%
Women

Ålder

Share of the audience

  • 65-80 år50%
  • 55-64 år19%
  • 45-54 år12%
  • 16-24 år7%
  • 35-44 år7%

High spenders (index)

Index · 100 = average

  • E-böcker/Ljudböcker147
  • Spel Tips Lotter147
  • Glasögon/Linser/Tillbehör138
  • Hårvårdsprodukter117
  • Smycken112

Intressen (index)

Index · 100 = average

  • Kungligheter250
  • Lösa Korsord/Sudoku203
  • Sticka/Handarbeta194
  • Sy Kläder181
  • Kändisar171

Geografisk fördelning

Share of the audience

  • Övriga73%
  • Storstad27%

Audience data supplied by the partner.

Statistics

1 statistics source

Hemmets Veckotidning Orvesto

Magazines · Orvesto Consumer (own figures)

138,000

Total reach per issue

Advertising products 32

Ad Package - Print3

Here you will find our various ad packages for print.

Concept event3

Aller medias event department develops concept solutions based on the customers wishes. We invite you to an event where we, together with the customer and one of Aller medias brands, stand as a common sender for an event. We arrange reader meetings in the form of brand-building opportunities such as store openings or collection releases. We also tailor major event solutions such as store activation on tour in Sweden, running opportunities / races and trendspotting. We offer a basic package with a number of optional additions. The basic package always includes a follow-up in one of Aller Medias channels. The event department arranges several events for ELLE, ELLE Decoration, ELLE Mat & Vin, Femina, Matmagasinet, Svensk Damtidning, Residence and more. Are you interested in a concept event? Please contact one of our project managers.

Insights5

Do you want to do a survey for your specific industry or your company? We have extensive experience, we are easy to work with and always make sure that you are satisfied. In addition, we know how to ask the right questions to get the most out of the answers. Thanks to the Womens Panel (Kvinnopanelen), we have great insights. For example, we know how many women fry pancakes every Thursday. We also know how many of them who do it with organic eggs. We also know where in the country people believe in economic growth and at what age women feel most invincible

Creative Studio10

Aller Medias Creative Studio is an in-house agency aiming to conceptualize, communicate and distribute campaigns for all Aller Medias B2B customers. With a combination of digital channels, live shopping and print, we create an integrated campaign with high reach and high impact during the campaign period. We reach our target group when they are looking for inspiration, relaxation and entertainment to increase the purchase intention and drive to purchase, in a relevant context under strong brands that have influenced Swedens women for generations. The strength of Aller Media is that we can push all our posts on several brands social platforms, in print and on the site - as long as the content is correct and relevant to the target group.

Print Advertising - Prices7

Add 5 mm bleed to all formats Requested position: +15 % Advertorial: +20% Partner promotion: Advertisement price (net) x2 + production cost Publication date means the date the magazine can be found in store. Subscribers get the magazine 1–3 days beforehand. The publication schedule is provisional and may be changed.

Appendices & Samples4

Do you want to make a lasting impression on our readers? Show how good your product tastes, smells or feels with a sample. Or insert your own attachment in one of our magazines so you can reach your customers when they are at their best. Our readers have chosen their own newspaper or magazine, therefore, everything related to it is welcome - as a physical greeting from you.

Ad specifications

Contacts

Erik Hamberg

Head of Revenue & Growth

Ida Fridh

Head of Creative Studio

Lisa Arnell

Head of Influencer & Podcast Development

Company

Company

Aller Media

Address
Humlegårdsgatan 6114 46 Stockholm
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