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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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Charleston Gazette-Mail
News
The Charleston Gazette-Mail is the only daily morning newspaper in Charleston, West Virginia. It is the product of a July 2015 merger between The Charleston Gazette and the Charleston Daily Mail. The ...
Dominion Post
News
The Dominion Post is the only commercial daily newspaper in Morgantown, West Virginia. It formed from the merger of the Morgantown New Dominion and the Morgantown News into the Morgantown Dominion-New...
Exponent-Telegram
News
THE BEST LOCAL NEWS, SPORTS, AND EVENTS COVERAGE IN YOUR AREA! Mission: To be the preferred multimedia provider of local news, sports, events, and marketing in the region. The newspaper is published ...
Herald-Dispatch
News
The Herald-Dispatch is a daily newspaper that serves Huntington, West Virginia, and neighboring communities in southern Ohio and eastern Kentucky. It is currently owned by HD Media Co. LLC.The Herald-...
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The Intelligencer WV
News
The Intelligencer and Wheeling News Register are combined daily newspapers under common ownership in Wheeling, West Virginia, and are the flagship publications of Ogden Newspapers. The Intelligencer i...
The Inter-Mountain
News
The Inter-Mountain is an afternoon daily newspaper serving Central West Virginia and is headquartered in Elkins. As of 2006, its circulation was quoted at 11,000. The news is currently available on-li...
The Jackson Herald
News
The Jackson Herald is a paper in Ripley, West Virginia. It is owned by Gatehouse Media, with a print circulation of about 4,900.Established in 1876, the Jackson Herald began as a Republican weekly. I...
The Journal WV
News
The Journal is a daily newspaper based in Martinsburg, West Virginia, and serving Berkeley, Jefferson and Morgan counties in the state's Eastern Panhandle. It is owned by Ogden Newspapers. The Journal...
Mineral Daily News-Tribune
News
The Mineral News and Tribune is an American newspaper published in Keyser, West Virginia. It is owned by WV News as of 2022.The News Tribune publishes 4 days a week - Tuesday, Thursday, Friday, and Sa...
The Mountain Statesman
News
The Mountain Statesman is a thrice-weekly newspaper serving the Grafton, West Virginia area. Its 2016 circulation was 1,710.In 1946, at the age of just 20, Eldora Nuzum became editor of the Sentinel. ...
Parkersburg News and Sentinel
News
The Parkersburg News and Sentinel is the primary newspaper in Parkersburg, West Virginia. It was formed by the merger of the previously separate morning News and afternoon Sentinel on April 25, 2009. ...
The Record Delta
News
The Record Delta is the merger of the Buckhannon Record and the Republican Delta. The Buckhannon Record was founded in 1876. In the 1910s it had the distinction of being an early West Virginia newspa...
The Register-Herald
News
The Register-Herald is a 5-day morning newspaper, Monday thru Friday with a Weekend Edition delivered on Saturday mornings and is based in Beckley, West Virginia, and also covering surrounding communi...
Times West Virginian
News
The Times West Virginian is an award-winning, community-focused multimedia company in Fairmont, West Virginia. It serves Marion, Monongalia, Taylor and Harrison counties with newspapers, shoppers, mag...
The Post-Crescent
News
The roots of The Post-Crescent date to 1853, when the Ryan brothers started The Appleton Crescent, named after a big bend in the Fox River that swept around the building where the weekly paper was pri...
Beloit Daily News
News
The Beloit Daily News —named Best of Division in 2019 by the Wisconsin Newspaper Association — traces its roots to 1848, making it one of Wisconsin’s longest established publications. The paper is kno...
The Reporter
News
The Reporter is a daily newspaper based in Fond du Lac, Wisconsin owned by Gannett. It serves primarily Fond du Lac and northern Dodge County in East Central Wisconsin.The Reporter traces its founding...
The Gazette WI
News
The Gazette in Janesville, Wisconsin, is an award-winning newspaper covering Rock and Walworth counties. The Gazette was named Wisconsin’s Newspaper of the Year four years in a row and GazetteXtra.com...
La Crosse Tribune
News
The La Crosse Tribune is a daily newspaper published in La Crosse, Wisconsin, covering the tri-state area of Wisconsin, Iowa, and Minnesota in the United States.The paper was first founded in 1904, fo...
The Badger Herald
News
The Badger Herald is a newspaper serving the University of Wisconsin–Madison community, founded in 1969. The paper is published Monday through Friday during the academic year and once during the summe...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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