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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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Willamette Week
News
Willamette Week (WW) is an alternative weekly newspaper and a website published in Portland, Oregon, United States, since 1974. It features reports on local news, politics, sports, business, and cultu...
The Valley Breeze of Pawtucket
News
In August 2009, The Valley Breeze founded its 5th newspaper, serving Pawtucket, R.I. Each week more than 9,000 papers are distributed there today.All told, we now distribute nearly 60,000 community ne...
Spartanburg Herald-Journal
News
The Spartanburg Herald-Journal is a daily newspaper, the primary newspaper for Spartanburg, South Carolina, United States.The origins of the paper lie with The Spartan, a weekly paper reportedly first...
Wilson Post
News
The Wilson Post is Wilson County’s local newspaper. Published every Wednesday, The Post started as The Wilson World in 1979 and was purchased by Main Street Media of Tennessee in May 2013.Main Street ...
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Bastrop advertiser
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The Bastrop Advertiser is a weekly newspaper covering Bastrop, Texas, and wider Bastrop County. Founded in 1853, it is one of the oldest continually operating weeklies in the state of Texas; and alon...
McKinney Courier-Gazette
News
The McKinney Courier-Gazette is a daily newspaper published in McKinney, Texas, covering Collin County.1013 Communications acquired it from American Community Newspapers in 2011. The newspaper has a d...
Tyler Morning Telegraph
News
The Tyler Morning Telegraph is a daily newspaper based in Tyler, Texas, United States. It is privately owned by M. Roberts Media.The Tyler Morning Telegraph has been in publication since 1929, but the...
The Mountain Statesman
News
The Mountain Statesman is a thrice-weekly newspaper serving the Grafton, West Virginia area. Its 2016 circulation was 1,710.In 1946, at the age of just 20, Eldora Nuzum became editor of the Sentinel. ...
Eau Claire Leader-Telegram
News
The Eau Claire Leader-Telegram (founded in 1881) is a newspaper published in Eau Claire, Wisconsin, by Adams Publishing Group. It is read throughout Eau Claire County and surrounding counties. As of 2...
Steamboat Pilot & Today
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The Steamboat Pilot & Today serves Steamboat Springs and Routt County in Northwest Colorado. The free daily newspaper is part of a group of papers owned by Colorado Mountain News Media, a division of ...
Telluride Daily Planet
News
Telluride Local Media publishes The Telluride Daily Planet, The Watch and The Norwood Post reaching 60,000 readers in print and online each week. The Telluride Daily Planet is the independently-owned,...
Jewish Ledger CT
News
The Jewish Ledger is Connecticut's only weekly Jewish newspaper. The Hartford newspaper also has a monthly edition serving the Greater Hartford and western Massachusetts area.It was founded in April 1...
The Delaware Wave
News
The Delaware Wave is a Gannett-owned English-language newspaper based in Bethany Beach, Delaware. Seventeen staff members publish the weekly 11-inch by 17-inch newspaper, every Tuesday, and distribute...
Town Square LIVE
News
Town Square LIVE News is a locally-owned news network in New Castle County, Delaware.Town Square Delaware - Delaware's first all-digital, community-focused media company. We give you the best take on...
Palm Beach Daily News
News
The Palm Beach Daily News is a newspaper serving the town of Palm Beach in Palm Beach County in South Florida. It is also known as "The Shiny Sheet" because of its heavy, slick newsprint stock. It was...
Marietta Daily Journal
News
The Marietta Daily Journal (MDJ) is a daily newspaper published in Marietta, Georgia. It has a daily paid circulation of approximately 17,000 copies, and covers local, national and international news....
Augusta Chronicle
News
The Augusta Chronicle is the daily newspaper of Augusta, Georgia, and is one of the oldest newspapers in the United States still in publication. The paper is known for its coverage of the Masters Tou...
West Hawaii Today
News
West Hawaii Today is a daily broadsheet newspaper circulated on the west side of Hawaii’s Big Island from North Kohala to Ka‘u. The newspaper is the main source of local news to the West Hawaii commun...
Coeur d'Alene Press
News
The Coeur d'Alene Press (or CDA Press) is a U.S. daily newspaper based out of Coeur d'Alene, Idaho. It is owned by the Hagadone Media Group and the flagship property of the Idaho Hagadone News Network...
Boise Weekly
News
Boise Weekly is a newspaper in Boise, Idaho, United States. It was founded in 1992 by Andy and Debi Hedden-Nicely and Larry Regan. It is owned by Adams Publishing Group's Western Division and is part ...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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