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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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The Independent Florida Alligator
News
The Alligator was founded in 1906 as The University News, which was an independent, student-owned newspaper created to serve the University of Florida. In 1912, the newspaper became a part of the Univ...
Augusta Chronicle
News
The Augusta Chronicle is the daily newspaper of Augusta, Georgia, and is one of the oldest newspapers in the United States still in publication. The paper is known for its coverage of the Masters Tou...
Coeur d'Alene Press
News
The Coeur d'Alene Press (or CDA Press) is a U.S. daily newspaper based out of Coeur d'Alene, Idaho. It is owned by the Hagadone Media Group and the flagship property of the Idaho Hagadone News Network...
Boise Weekly
News
Boise Weekly is a newspaper in Boise, Idaho, United States. It was founded in 1992 by Andy and Debi Hedden-Nicely and Larry Regan. It is owned by Adams Publishing Group's Western Division and is part ...
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Kane County Chronicle
News
The Kane County Chronicle serves central Kane County, located in the Fox Valley region of Illinois, about 40 miles west of Chicago.The Paschals sold the newspaper in 1989 to B.F. Shaw Printing Company...
Palladium-Item
News
The Palladium-Item is the daily morning newspaper for Richmond, Indiana, and surrounding areas. The paper is a merger of two older papers, the Richmond Palladium and the Richmond Item, and traces its ...
Post-Tribune (Indiana newspaper)
News
The Post-Tribune of Northwest Indiana is a daily newspaper headquartered in Merrillville, Indiana, United States. It serves the Northwest Indiana region, and is owned by the Chicago Tribune Media Grou...
Boone News-Republican
News
The Boone News-Republican is a newspaper in Boone, Iowa, United States. It was established in 1907 as a result of a merger between the Boone Daily News and the Weekly Republican. It is owned by Gannet...
Sioux City Journal
News
The Sioux City Journal is the daily newspaper and website of Sioux City, Iowa. Founded in 1864, the publication now covers northwestern Iowa and portions of Nebraska and South Dakota.The Journal has w...
The Salina Journal
News
Salina Journal is a daily morning newspaper based in Salina, Kansas, United States. It is delivered in north-central and north-western Kansas. Circulation is reported at 20,364 in 2019.The Journal was...
The University Daily Kansan
News
Since 1904, the University Daily Kansan has been the student news source of the University of Kansas. We publish at kansan.com as well as on Kansan social media, in special print editions, through eve...
South china morning post(SCMP)
News
The South China Morning Post, with its Sunday edition, the Sunday Morning Post, is a Hong Kong-based English-language newspaper owned by Alibaba Group. Founded in 1903 by Tse Tsan-tai and Alfred Cunni...
Cincinnati Enquirer
News
The Cincinnati Enquirer is a morning daily newspaper published by Gannett in Cincinnati, Ohio, United States. First published in 1841, the Enquirer is the last remaining daily newspaper in Greater Cin...
The Times-Picayune | The New Orleans Advocate
News
The Times-Picayune/The New Orleans Advocate is an American newspaper published in New Orleans, Louisiana, since January 25, 1837. The current publication is the result of the 2019 acquisition of The T...
Bangor Daily News
News
Bangor Publishing Company today serves its readers and advertisers with statewide local news and audiences. Our family of products include the Bangor Daily News, bangordailynews.com, Bangor Metro Maga...
Kennebec Journal
News
The Kennebec Journal is a six-day morning daily newspaper published in Augusta, Maine. It is owned by MaineToday Media, which also publishes the state's largest newspaper, the Portland Press Herald. T...
Portland Press Herald
News
The Portland Press Herald/Maine Sunday Telegram is a morning daily newspaper with a website that serves southern Maine and is focused on the greater metropolitan area around Portland, Maine, in the Un...
The Gadsden Times
News
The Gadsden Times is a daily newspaper serving Gadsden, Alabama, and the surrounding area in northeastern Alabama. Times website provides local news coverage, as well as local forum and lifestyle pag...
The News Courier
News
The News Courier is Limestone County’s No. 1 news source, and we are always seeking great story ideas from the communities we serve. We also welcome the opportunity to speak with any business or indus...
Times-Journal
News
The Times-Journal has a history of reporting and recording news and events in Fort Payne and DeKalb County since 1878, making it DeKalb County's oldest newspaper. Owned by Fort Payne Newspapers, the T...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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