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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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The Orange County Register
News
The Orange County Register is a three-time Pulitzer Prize-winning newspaper focused on serving Orange County and helping it thrive. The Orange County Register is part of Southern California News Group...
Washington Times
News
Since 1982, The Washington Times has furthered its founder's vision to provide a trusted counterweight to the media often identified as "mainstream." While presidents, prime ministers and other power ...
Alexandria Gazette Packet
News
The Alexandria Gazette was a succession of newspapers based in Alexandria, Virginia, United States. The newspaper offers an important source of information for events in Alexandria, particularly in th...
Gloucester-Mathews Gazette-Journal
News
The Gloucester-Mathews Gazette-Journal is a weekly newspaper independently owned by Tidewater Newspapers Inc. A member of the Virginia Press Association, it covers the people and events of Gloucester ...
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Greenwich Time
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The Greenwich Time serves a daily audience in southern Connecticut with local news and information about Greenwich and surrounding communities in Fairfield County. The paper shares its editor and publ...
Huron Daily Tribune
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The Huron Daily Tribune is a daily newspaper in Bad Axe, Michigan. The newspaper serves Huron County, in the upper part of "The Thumb". Its parent company, Huron Publishing Company, is owned by Hearst...
Town Square LIVE
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Town Square LIVE News is a locally-owned news network in New Castle County, Delaware.Town Square Delaware - Delaware's first all-digital, community-focused media company. We give you the best take on...
The Review
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The Review is the independent student newspaper of the University of Delaware. Since 1882, it has served as a voice for UD students and strived to provide timely, accurate and insightful information a...
Sarasota Observer
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The Sarasota Observer is one of twelve community and business publications published by The Observer Group, which was formed in 1995, and whose headquarters are located in Sarasota, Florida. Establis...
Augusta Chronicle
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The Augusta Chronicle is the daily newspaper of Augusta, Georgia, and is one of the oldest newspapers in the United States still in publication. The paper is known for its coverage of the Masters Tou...
Coeur d'Alene Press
News
The Coeur d'Alene Press (or CDA Press) is a U.S. daily newspaper based out of Coeur d'Alene, Idaho. It is owned by the Hagadone Media Group and the flagship property of the Idaho Hagadone News Network...
Boise Weekly
News
Boise Weekly is a newspaper in Boise, Idaho, United States. It was founded in 1992 by Andy and Debi Hedden-Nicely and Larry Regan. It is owned by Adams Publishing Group's Western Division and is part ...
Kane County Chronicle
News
The Kane County Chronicle serves central Kane County, located in the Fox Valley region of Illinois, about 40 miles west of Chicago.The Paschals sold the newspaper in 1989 to B.F. Shaw Printing Company...
Boone News-Republican
News
The Boone News-Republican is a newspaper in Boone, Iowa, United States. It was established in 1907 as a result of a merger between the Boone Daily News and the Weekly Republican. It is owned by Gannet...
The Daily Nonpareil
News
The Daily Nonpareil is a daily newspaper serving Council Bluffs and a 10-county area of southwest Iowa.The Daily Nonpareil is southwest Iowa's largest newspaper. It was founded on May 2, 1857.The pape...
Sioux City Journal
News
The Sioux City Journal is the daily newspaper and website of Sioux City, Iowa. Founded in 1864, the publication now covers northwestern Iowa and portions of Nebraska and South Dakota.The Journal has w...
The Salina Journal
News
Salina Journal is a daily morning newspaper based in Salina, Kansas, United States. It is delivered in north-central and north-western Kansas. Circulation is reported at 20,364 in 2019.The Journal was...
Bangor Daily News
News
Bangor Publishing Company today serves its readers and advertisers with statewide local news and audiences. Our family of products include the Bangor Daily News, bangordailynews.com, Bangor Metro Maga...
Kennebec Journal
News
The Kennebec Journal is a six-day morning daily newspaper published in Augusta, Maine. It is owned by MaineToday Media, which also publishes the state's largest newspaper, the Portland Press Herald. T...
Daily Times
News
The Daily Times is a morning daily English-language publication based in Salisbury, Maryland, and primarily covers Wicomico, Worcester, and Somerset counties, and regional coverage across the Delmarva...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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