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The South China Morning Post, with its Sunday edition, the Sunday Morning Post, is a Hong Kong-based English-language newspaper owned by Alibaba Group. Founded in 1903 by Tse Tsan-tai and Alfred Cunni...
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The Spruce is a website that provides information, advice, and inspiration on home improvement, decorating, and lifestyle topics. It covers a wide range of topics, including interior design, DIY proje...
amNY.com is the leading news site in Manhattan and New York City focused on local news and events.amNY is powered by the journalists at the award-winning amNY Metro, Downtown Express, The Villager, C...
Better Homes and Gardens is the fourth best selling magazine in the United States. The editor in chief is Stephen Orr. Better Homes and Gardens focuses on interests regarding homes, cooking, gardening...
TripSavvy is a travel media brand that provides travel advice, inspiration, and information to help travelers plan their trips. The brand operates a popular website, TripSavvy.com, which offers compre...
The Buffalo News is the daily newspaper of the Buffalo–Niagara Falls metropolitan area, located at 1 News Plaza in downtown Buffalo, New York. It was for decades the only paper fully owned by Warren B...
The Citizen, commonly referred to as The Auburn Citizen, is the only daily newspaper published in Auburn, New York. The paper serves Cayuga County and parts of the greater Central New York area. The p...
The Press-Republican is a daily newspaper printed in Plattsburgh serving Clinton, Essex and Franklin counties in the northeastern corner of New York State. How far northeastern is evidenced by the fac...
It is part of the Long Island Herald newspaper chain, which includes The Jewish Star and the Oyster Bay Guardian, is owned by Richner Communications, and covers Nassau County, New York. The paper star...
Family Handyman's position as the No. 1 resource for existing and aspiring DIYers and homeowners is undisputed. With videos, articles, how-tos, project plans and even online home repair and project cl...
Birds & Blooms occupies a unique niche in the media landscape: it's a brand that unites the best of birding and gardening for passionate enthusiasts. Seamlessly tying the two together means nature-see...
OOH advertising, also known as outdoor advertising, encompasses all forms of advertising that reach consumers when they are outside their homes. This can include advertising on billboards, screens, bus stops, subway stations, airports, shopping centers, and other public places.
The benefits of OOH advertising include the ability to reach a wide range of people, the opportunity to create creative and stylish ads on a large surface, as well as the ability to reach people in specific geographical areas. In addition, OOH ads are visible around the clock, which increases their exposure.
The cost of OOH advertising varies depending on several factors, such as the size of the ad, location, and the duration of the campaign. Generally, OOH advertising is more expensive than digital and print advertising, but the cost per exposure can be lower.
The effectiveness of an OOH campaign can be measured through a combination of methods, such as traffic counts, surveys, and analysis of sales data.
Yes, you can choose in which geographical areas your OOH ad should be displayed. This gives you the opportunity to target your advertising towards specific target groups and areas where your product or service is most relevant.
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