Advertising

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12 agencies found

Chop Creative

Active in United States
Offers Advertising

Digiworld Solution

DIGIWORLD SOLUTION INC. is a leading digital marketing agency based in the USA, dedicated to helping businesses thrive in the competitive online landscape. With a focus on innovation and expertise, we...
Active in United States
Offers Advertising

Influee

Influee, en revolutionerande UGC-plattform, kopplar samman varumärken med erfarna UGC-skapare i 23 länder, inklusive Sverige.

Dess skapare fokuserar på att leverera autentiskt användargenererat inneh...
Active in United States
Offers Advertising

Stagwell

A digital-first global marketing network that delivers scalable, seamless solutions through a unique combination of culture-moving creativity and leading-edge technology....
Active in United States
Offers Advertising
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Craigslist

Craigslist (stylized as craigslist) is an American classified advertisements website with sections devoted to jobs, housing, for sale, items wanted, services, community service, gigs, résumés, and dis...
Active in United States
Offers Advertising

Interpublic Group

Interpublic Group is a global provider of marketing solutions. With approximately 58,500 employees in all major world markets, our companies specialize in advertising, digital marketing, communication...
Active in United States
Offers Advertising

Publicis Sapient

Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. W...
Active in United States
Offers Advertising

Omnicom Group

Omnicom Group is a global network of leading marketing communications companies. The company provides a wide range of digital marketing services, including brand advertising, customer relationship man...
Active in United States
Offers Advertising

Hotspex

Hotspex Media provides a complete package for your digital media planning and your digital advertising services. We work with both brands and agencies to get the most out of your media buys. By suppor...
Active in United States
Offers Advertising

Spectrum Reach

We are advertising experts with access to every tool that any business needs to grow. Thousands of hours of premium video programming across the world’s best networks and streaming services. Over a hu...
Active in United States
Offers Advertising

WebFX

Since 1996, WebFX has offered clients innovative digital marketing solutions to help them drive revenue for their businesses. Our team of over 400 experts crafts strategies for mid to large-size compa...
Active in United States
Offers Advertising

Ignite visibility

Ignite Visibility is a premier online marketing agency with a mission singularly focused on providing the highest level of customer service in the industry. By establishing mutually beneficial, long-t...
Active in United States
Offers Advertising

What Does an Advertising Agency Do?

An advertising agency is a company that specializes in creating and delivering advertisements. Advertising agencies assist businesses and organizations in reaching their target audience and marketing their products or services. They work on everything from strategy development to creative design, media planning and buying, campaign execution, and often also measure the effectiveness of the campaigns.

What Types of Services Does an Advertising Agency Offer?

Advertising agencies offer a wide range of services to help companies reach their target audience with the marketing of their products or services.

The most common services that an advertising agency offers are:

  • Advertising Production: Creating advertising materials, such as TV commercials, radio ads, print ads, web ads, and social media ads.

  • Marketing Strategy: Developing a plan for how to reach the target audience.

  • Ad Analysis: Measuring the effect of advertising campaigns.

In addition to these basic services, advertising agencies may also offer other specialized services, such as public relations, digital marketing, influencer marketing, and branding.

How Do I Find a Good Advertising Agency?

Identify your marketing needs and goals. Search for agencies with experience in your industry or with specific services you need. Request portfolios and case studies, and consider having an initial consultation to assess the agency's creativity and understanding of your brand. Gather quotes on Ocast.com to compare prices, reviews, and industry expertise.

What Does It Cost to Hire an Advertising Agency?

The cost of hiring an advertising agency can vary significantly depending on several factors, such as the agency's size and reputation, the scope of the project, the specific services requested, and the length of the campaign or collaboration.

Here are some general guidelines:

  • Project-Based Fees: For specific projects, like an advertising campaign, agencies can charge a fixed sum based on the complexity and requirements of the project. These fees can range from a few hundred dollars to over ten to twenty thousand dollars per project.

  • Retainer-Based Fees: For long-term relationships, agencies can charge a monthly or annual retainer fee. This model provides continuous access to a range of services and can vary from few thousand dollars to tens of thousands dollars per month, depending on the scope of services.

  • Hourly Fees: Some agencies charge per hour for their services. Hourly rates can vary from fifty to hundred dollars to several hundred dollar per hour, depending on the agency's expertise and the nature of the service.

  • Performance-Based Fees: In some cases, agencies may also offer performance-based pricing, where part of the payment is tied to the campaign's results, such as increased sales or traffic.

It's important to discuss and understand the cost structure before entering into an agreement with an advertising agency. It's also good to compare quotes from different agencies to get an idea of market prices and to find an agency that fits both your budget and needs.

On Ocast, you can request and compare quotes from several different advertising agencies to get a good idea of the cost before choosing an agency.

How Does an Advertising Agency Differ from a Marketing Agency?

An advertising agency focuses more on the creation and distribution of advertising materials, while a marketing agency offers a broader service that includes market analysis, product development, pricing strategies, and overall marketing strategies. Depending on the size and resources of the advertising agency, they may also offer the same services as a marketing agency.

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