Mantle

Mantle is the coolest brand in Sweden within beauty-tech. They’re aiming for global dominance with their innovative CBD beauty products and disruptive way of advertising.

Captivate is responsible for brand building ATL media in Sweden, Denmark and UK.
We proactively ensure a strong presence in magazines as well as editorials, for example Vogue UK.

Captivate also works actively with finding last minute OOH/DOOH deals suitable for Mantle. The goal is to ensure advertising that’s both effective and on brand for Mantle.

For example, Mantle was the highlight of Södermalm in Stockholm through a mural installation. The hand painted picture both got observed by everyone passing by and trended on social media.