Video Ads

Place booking magazine: 3 weeks before publication
Material deadline: 10 days before release
Material deadline Gatefold *: 14 days before publication
* Sold only on request
Cancellation deadline:
3 weeks before release
2 months for attachments.
Complaint deadline:
14 days after release date.
Complaints must be given in writing. The magazine has no responsibility for finished material received from the advertiser / agency.
Advertising materials:
High resolution PDF (300 dpi).
Sent to ad@themagazine.com or nada.no
Contact us for more information.
Material is marked with the advertiser's name and release date of Kapital.
4-color print. (Europe Series)

All Flex Frames are produced by The Magazine with client-supplied materials unless specified and agreed elsewhere.
All 3rd party tags (creative serving and tracking-only) and accompanying technologies being served by the tags must be SSL (https) and Safeframe Compliant.
All units need to be built in HTML5, JPG or GIF. Flash is no longer supported by The Magazine.
All sound in ads must be click-initiated.
All ads with a white background require a #CCCCCC border.
Max of 3 individual creatives in rotation at one time, unless otherwise specified for a particular placement.
Max of 1 code change per week, unless otherwise specified.
Submit all 3rd party creative tags to your Campaign Manager and advertising@themagazine.com 5 days prior to campaign launch.
Tags should be sent as .txt or in a spreadsheet document. Do not supply tags in .rtf or in the body of an email.
All assets must be delivered 10-15 business days in advance.
FlexXL formats with full-bleed video must be user-initiated click-to-play.

INSTREAM GUIDELINES
The following guidelines are important for the success and delivery of the campaign, and materials that do not follow the guidelines will therefore not be approved.
Movie Code
In order for a commercial to be approved, a unique film code is required. This is an industry agreement and a requirement for the film to be able to start. As an advertiser / agency, you are responsible for creating these codes.
Adtoox
Adtoox has a support that helps with the creation of accounts, questions about setting up the account structure and converts the movie files so that they comply with our technical specifications etc. For questions regarding the creation of accounts, setup and guidance through the delivery flow, etc. contact Adtoox support.
There is an additional cost for Adtoox services for more information about this contact Adtoox support.
Contact - Adtoox:
Webb: https://www.adtoox.com/en/start/
E-post: support@adtoox.com
Tfn: +46 (0)8 626 29 29
MMS
A free alternative to Adtoox is to turn directly to MMS for account creation and movie codes. Contact MMS support for further help with account creation and questions about movie codes.
Contact - MMS:
Webb: http://mms.se/
E-post: reklam@mms.se
It is also possible to use other approved players if this is preferred.

SPECIFICATION FOR VIDEO/INSTREAM
* Web TV supports Fixed version 4.0. VPAID is not supported.
* Aspect ratio is 16: 9. Recommended resolution is 1920x1080.

Max weight: 100 MB
Container: MP4
Video codec: H.264
Max frame rate: 30
Audio Codec: AAC
Audio sample rate: 48000 Hz
Audio levels: -23 LUFS (+/- 1.0) in the EU as per EBU R128
Max audio true peak: -1.0 dBTP
Video bitrate: minimum 2500 kbps
Audio bitrate: minimum 128 kbps - maximum 320 kbps

Place booking magazine: 3 weeks before publication
Material deadline: 10 days before release
Material deadline Gatefold *: 14 days before publication
* Sold only on request
Cancellation deadline:
3 weeks before release
2 months for attachments.
Complaint deadline:
14 days after release date.
Complaints must be given in writing. The magazine has no responsibility for finished material received from the advertiser / agency.
Advertising materials:
High resolution PDF (300 dpi).
Sent to ad@themagazine.com or nada.no
Contact us for more information.
Material is marked with the advertiser's name and release date of Kapital.
4-color print. (Europe Series)