Målgruppe InteriørMagasinet
The target group is established women aged 25-55, with an average age of 47 years. They make both big and small changes at home, are modern and stay up to date on interior trends.
Gennemsnitsalder 25-55
Architecture
Design
Interior design
Food and drink
Home and garden
Furniture
Gardening
Home Appliances
Travel
Automobiles
Electric vehicle
Beauty
Cosmetics
Spas
Jewelry
Residence
Kilde: Kilde: Forbruker & Media 2024/1 - 12+
Southern/western Norway
25%
Mid- / northern Norway
14%
Age
Kilde: Kilde: Forbruker & Media 2024/1 - 12+
Level of education
Kilde: Kilde: Forbruker & Media 2024/1 - 12+
Household annual income
Kilde: Undersøkelse: Forbruker & Media '24/1 - MGI
1 000 000 - 1 499 000 NOK
23%
Personal annual income
Kilde: Undersøkelse: Forbruker & Media '24/1 - MGI
1 000 000 - 1 499 000 NOK
8%
Opinionleader INDEX 2021 (100 = average norwegian population)
Kilde: Undersøkelse: Forbruker & Media '24/1 - MGI
Interior, house and home
347
Income INDEX 2021 (100 = average norwegian population)
Kilde: Undersøkelse: Forbruker & Media '24/1 - MGI
Personal annual income 1 500 000 + NOK
230
Household annual income 1 500 000 + NOK
126