MOTOR is Finansavisens regular Saturday magazine and Norways only weekly publication dedicated to cars and boats.

MOTOR conducts in-depth tests of the fastest, most expensive, and most luxurious vehicles, both on land and on water. The magazine covers a wide range of topics, from innovations and bestsellers to the latest technological developments, classic cars, and accessories for cars, boats, and motorcycles. Additionally, MOTOR includes articles on watches and other relevant consumer and lifestyle topics.

• Average age: 44 years (Population average: 46 years)
• Average personal annual income: NOK 768,000 (Population: NOK 631,000)
• Average household income: NOK 1,083,000 (Population: NOK 999,000)

Source: Forbruker & Media 2025/1