Norwegian top executives start their day with Finansavisen!

The readers are innovators and opinion leaders. They hold leading positions in private business, have large networks, and several board memberships in other companies.

They have the highest incomes, the largest consumption, and are focused on quality and exclusivity.

This makes them the most influential target group in the country, both in the consumer market and in business purchases and investments.

• Average age: 44 years (Population average: 46 years)
• Average personal annual income: NOK 903,000 (Population: NOK 631,000)
• Average household annual income: NOK 1,225,000 (Population: NOK 999,000)

Source: Forbruker & Media 2025/1