Magazine reader of Lantliv

The magazine reader is the slightly more mature woman; she usually lives outside the
city. She is incredibly engaged in her home and loves interior design, gardening and
antiques. She invests a great deal in her home and spends most of her money on
everything related to it, but also a significant am...
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Interests

Fashion, Interior Design, Furniture, Country Living

40-69
Age
20%
Males
80%
Females

The reader of Lantliv

Kvinnor
80%
Bor i storstad
34%
Bor i mindre stad/landsbygd
66%
Har barn i hushållet
36%
Bor i lägenhet
28%
Bor i villa/radhus
68%
Äger sitt boende
79%
Source: Kantar TNS
Orvesto Consumer

High spenders

Trädgård & blommor
217
Damkläder
207
Skönhet & kosmetika
194
Heminredning & Textiler
181
Barnkläder
147
Source: Kantar TNS
Orvesto Consumer

Interests

Antikviteter
280
Heminredning
269
Trädgård
228
Mode
219
Bakning
184
Source: Kantar TNS
Orvesto Consumer

Online behavior

Heminredning
368
Hälsa & friskvård
186
Mode & Skönhet
183
Auktioner
175
Mat & dryck
174
Source: Kantar TNS
Orvesto Konsument