Print Audience

Allers is fresh, lively, and modern weekly magazine. What our reader like most – good food, interesting reading and well-designed crosswords – is our focus. Our readers experience us a serious, trustworthy, warm, and engaging.

Interests

Travel, Cooking, Reading, Crosswords

58
Age
22%
Males
78%
Females
Source: Orvesto Konsument

Age

16 - 29 Years
8%
30 - 49 Years
20%
50 - 80 Years
72%
Source: Orvesto Konsument

Education

Elementary School
34%
High School
33%
University/College (Max. 2 Years)
13%
University/College (Min. 2 Years)
20%
Source: Orvesto Konsument

Living situation

Owned Apartment
14%
Rented Apartment
22%
Owned House
50%
Partially Owned House
3%
Rented House
3%
Source: Orvesto Konsument

Household Size

1 Person
21%
2 People
55%
3 People
10%
4 People
9%
5 People or more
4%
Source: Orvesto Konsument

Household Income/Month

18,999 SEK or Less
19%
19,000 - 29,499 SEK
20%
29,500 - 49,999 SEK
28%
50,000 SEK or More
24%
Source: Orvesto Konsument

Interests & Hobbies (Top 5)

Vacationing in Sweden
70%
Musix
65%
Cooking
65%
Health
65%
Trying New Cuisines
63%
Source: Orvesto Konsument